We will have a Discovery session to co-create a brief together which will determine the goal of the Horizon Scan and what specific outcomes you hope to achieve.
Time to complete: 2hrs – 1 day
Horizon Scans
The Future. Today.
Empowering you to remain relevant.
What should we be doing next?
Insight reports on trends, startups and technologies that you can harness to build further value in your business and unlock opportunity.
The Challenge
How can your business seek to understand new cultural & societal shifts, new startups and technologies that you can integrate into your business to add value to the lives of your customers?
In Short
Insights on trends, start-ups, technologies and more that front-footed businesses can harness to build further value for their customers to remain relevant and stay ahead of the curve.
The Horizon
We provide an in-depth view emerging change so that businesses are better equipped to engage their current and prospective customers.
The Deliverables & Timings
Conduct Research
Gather information about the business, industry, market trends, and emerging technologies to gain insights into the opportunities and challenges facing the business.
Our Insight Strategists are senior figures in the insights industry, having built research capabilities within Mintel and Neilsen.
Time to complete: 5 days
Identify Key Trends and Technologies
Analyse the research and data gathered to identify key trends and technologies that are likely to impact the business in the near, medium and long term.
Time to complete: 3 days
Evaluate and Ideate
Evaluate the potential impact and feasibility of each trend or technology, and prioritise them based on their potential to create value for the business.
From this insight we develop ideas for new products, services and marketing strategies that the business could harness to drive new revenue streams.
Time to complete: 3 days
Create Horizon Scan
Compile all insight into a detailed analysis of each trend or technology, including information on market size, growth potential, key players, and potential impact on the business.
Time to complete: 5 days
Develop Recommendations
Based on the analysis and evaluation conducted, develop recommendations for the business on how to harness the trends, technologies, and startups identified to build further value and unlock opportunities.
Time to complete: 1 – 2 days
Ahead of the curve
By providing insight reports on trends, startups, and technologies, a Horizon Scan can help businesses identify new opportunities, build further value, and unlock untapped potential. With a focus on the future, a Horizon Scan can help businesses adapt to changing market conditions, anticipate future challenges, and develop a roadmap for sustainable growth and success.
Why would you commission a Horizon Scan?
Want a Horizon Scan?
You'll be in good company
Our (has never been redeemed) Guarantee*
On our first engagement for your business, if you're not satisfied with the service then we’ll either work to make it right or refund you 100% for the works carried out
*In 10 years of operation, we have never been taken up on this offer.
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