In the past 24 months, we have delivered agencies and consultancies like yours multiple new client accounts worth over £80m.
Find out more below
Making you more sticky. Winning you more business.
WHAT WE DO
We're your strategic in-house innovation team that delivers successful RFP’s, improved client satisfaction scores and increased revenue
We work with agencies who win work from
Strategic innovation services that enable you to generate more revenue by winning more pitches, RfPs & work from existing clients
When you need to differentiate your proposition to astound your clients, attract prospects and win more RFPs.
What will you do for us?
We operate as your outsourced innovation department under your brand. Differentiating your agency from the competition so you can win more new business that keeps you sticky with current clients and astounding new prospects with your service capabilities.
How does it work?
As your innovation partners, we set up, manage and oversee the entire innovation process. This allows you to add more value to your service provision without distracting from your day-to-day business activities.
Onboarding Process
Define the Innovation Service Offering
Identify the specific innovation services that the agency will offer, including Idea Decks, Idea Labs, Horizon Scans and Idea Jams.
Educate
Working with your team to outline the benefits and value the innovation service will provide to the agency and its clients so they can confidently relay the proposition to current clients and prospects.
Identify the accounts
Define the key clients to pilot the innovation service offering with to define who will benefit most from the service. Typically these are the clients who tell you in their annual review that you offer little in the way of ideas or innovation.
Upskill your team
Start off with a workshop with your teams so they get a taste for the work we can do. These workshops can also be delivered in a cohort fashion which is great for upskilling large numbers of your people.
Support and Deliver
We’ll provide ongoing support to the agency team to ensure that they are effectively leveraging the innovation service offering and providing maximum value to your clients.
We’ll manage the whole of the service delivery so you can concentrate on business as usual.
Measure Success
Develop metrics to measure the success of the innovation service offering. Typically the innovation service is measured against new client acquisition rates, client satisfaction scores and revenue growth.
Empower your Account Directors
By harnessing our innovation offering, including Idea Decks, Idea Labs, and Horizon Scans, agencies can unlock new client opportunities, acquire new prospects and drive growth.
What’s the benefit to your agency?
Our (has never been redeemed) Guarantee*
On our first engagement for your agency, if you're not satisfied service then we’ll either work to make it right or refund you 100% for the works carried out
*In 10 years of operation, we have never been taken up on this offer.
”I would be happy to recommend The Ideas Agency to any business looking to pivot or develop new product or service propositions. They are a great team and asset to our business.
James Lawton-HillAgency Director at APS Group